Sterk Business
Project Objective:
Since December 2023, Sterk Business has worked with us to create a strategic marketing and content plan that would boost client acquisition and solidify their brand presence. As part of this plan, we provided a package of 12 high-quality videos monthly, spread across Instagram, TikTok, and Facebook, to engage their audience and build trust.
What We Delivered:
- Strategic Marketing Plan:
We developed a tailored marketing strategy that focused on reaching Sterk Business’s target audience—small business owners in need of accounting services. The strategy incorporated a strong focus on video content and social media presence to build credibility and engagement. - Monthly Video Package:
We created and delivered 12 engaging videos each month, optimized for Instagram, TikTok, and Facebook. These videos included client success stories, educational content, and accounting tips, designed to position Sterk Business as a thought leader in their industry and drive organic engagement. - Content Creation & Branding:
Alongside the video content, we refined Sterk Business’s branding and messaging to ensure consistency across all platforms. This included creating a recognizable visual identity and ensuring that each video reflected their brand values of reliability and professionalism. - Digital Campaigns & Social Media Management:
Through targeted campaigns and ongoing management of Sterk’s social media platforms, we increased their visibility across key channels. The videos helped drive engagement, attract new leads, and ultimately convert those leads into clients.
The Impact:
- Significant Growth: Over the past 10 months, Sterk Business acquired more than 60 new clients, thanks to the increased visibility and engagement generated by the video content and targeted campaigns.
- Stronger Social Media Presence: The monthly video package boosted engagement on Instagram, TikTok, and Facebook, increasing Sterk Business’s follower count and interactions.
- Increased Lead Generation: The video content helped build trust with potential clients, resulting in higher-quality leads and improved client retention.
Conclusion:
Through a combination of strategic marketing and consistent video content across Instagram, TikTok, and Facebook, Launch has helped Sterk Business grow its client base by over 60 clients in just 10 months. Our ongoing collaboration has strengthened their brand presence and built lasting relationships with their audience.
